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During high school, I spent my summers lifeguarding at the city pool. Per our standards of procedure, each lifeguard had 8 “switch days.” This meant that we could ask another employee to fill in for us 8 times throughout the season. However, just because we asked, didn’t mean said employee had to oblige. But whenever … Continue reading “The Rule of Reciprocity: How to Give in Your Presentations”
Many, many, many pitch presentations have come through the digital doors of Ethos3 for a redesign. The goal of these decks is usually to garner funding for their innovative concept, whether it’s a software, app, or device. Some of our clients come to us with a fully completed deck that just needs some finishing touches, … Continue reading “5 Pitch Presentation No-No’s”
There are color tropes in the marketing realm which have emerged and firmly stuck with us. For instance, you may have heard that the color red evokes hunger and should be used in a restaurant (i.e., red checkered tablecloths). In a more modern world, you may have heard that the color blue evokes a feeling … Continue reading “How to Evoke Emotion Through PowerPoint Template Colors”
Structure is one of the most important, yet often overlooked parts of a presentation narrative. It’s typically an afterthought. And also a point of contention among team members. One person might think point C should be at the beginning, while another might think it makes more sense to put that point at the end. But the … Continue reading “#004: The Science of Structure”
Did you know that out of 500 most popular TED talk presentations, stories made up at least 65% of the content? There is simply no better way to compel your audience to action and make your main point memorable than to use the emotional one-two punch of a narrative. You know it in your gut … Continue reading “How to Develop a Story from Data”
Although you may feel secure in your sales capabilities, there are many aspects of the act of selling that presentation training can positively impact. The top 3 struggles for any presenter or business professional are durability of their message, cultivation of trust, and serenity under pressure. Luckily, some presentation training will enable you to overcome … Continue reading “How Presentation Training Could Improve Your Sales Pitch”
