Heifer: Motion Piece #2

Non-profit organization Heifer needed to create a motion piece advertisement for their spring promotion, which would plant a seed of inspiration for the viewers donate to their cause.

This motion piece is the second we built for Heifer, using expressive springtime images and cute wordplay in order to pique the audience’s interest.

At about fifteen seconds long, this succinct campaign ad is light-hearted, yet still intriguing enough to draw in viewers to the cause.

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