The Lessig Method
Stanford University law professor Larry Lessig developed his signature presentation style over the course of many years. Now, you can stand on his shoulders while reaching into the cookie jar of success. Lessig’s method, like many presentation methods, acknowledges the importance of simplicity in presentations. The idea is that it is better to move through four slides, spending 15 seconds on each slide, than to present a single slide that takes up a minute of presentation time. The rhythmic, fast-paced slide progression makes it difficult for audience members to drift away, and every idea or concept gets its moment in the sun.
Over the years, though, presentation fanatics have wrestled with all-text or all-image decks, trying to determine which is most effective. Lessig straddles the fence with a balance of the two. The result? Balance.
One of the most important aspects of utilizing the Lessig method is understanding the flexibility it gives you. The time for a text-based slide is clear: a simple, concise statement is easily formed and placed on the slide. The same is true for images: sometimes, words just don’t cut it, but a picture says it all. The Lessig method allows you to float between the two, using compelling images when available and using quotes or text when the words ring truer–or imagery is difficult to find or vague.
Utilizing the Lessig method guidelines for text and imagery without also employing the principles of clarity and one idea per slide is also known as a boring, slow-moving presentation. Energy, speed, and coordination (between the speaker and the slides) bring this method to life. With preparation and enthusiasm, you’ll get excellent results.
Watch Lessig In Action