Book Category: Creative, Motivational,

Drive: The Surprising Truth About What Motivates Us (book summary)

Author: Daniel H. Pink
Life Changing Principles
Quality of Writing
Overall Value
pros: Motivational, fresh perspective
cons: None
overall rating

Pink’s Drive has been one of our favorites this year hands down. If you are looking to find new and better ways to motivate yourself and others then this is a must read!

Key Insights

  • Carrots and sticks don’t work
  • Left brain and right brain activities need to be incentivized differently (Left – “If-then; Right – “Now that)
  • Motivation is all about autonomy, mastery, and purpose
  • Money only creates short-term gains in motivation
  • Make sure baseline rewards (i.e. salaries, benefits, etc) are fair and competitive
  • Find your flow

Personal Application

  • Adjust how you compensate and reward business development efforts
  • Involve your team more in goal setting exercises
  • Do the flow test
  • Determine your “one sentence”

Meaningful Quotes (optional)

“This era doesn’t call for better management. It calls for a renaissance of self-direction.”

Interested? Buy the book here!