When you open a presentation software such as PowerPoint or Keynote, the first prompt you will inevitably see is to select a template. If you are like me, you scroll through the lists of what feels like never-ending options and find yourself wondering where to begin in selecting the right template.
We’re here to make it easier! We’ve put together a simple list of things to look for when it comes to selecting your design template.
Playful vs. Professional
When it comes to templates, there are some that lend themselves to a more playful message and others that communicate a more professional tone. Think about the tone of your presentation and your audience when it comes to selecting between these two options.
Ethos3 Opinion: The best thing you can do in when considering between these two options is to choose something that is in the middle. Every presentation needs both playful and professional moments, so selecting a template that can be used in both scenarios will help streamline your design.
Content vs. Photography
You should consider whether your slides will be content heavy or photography heavy. Then you should select that template that lends itself to your preference.
Ethos3 Opinion: It is important to note that we live in a visual society, so be sure to consider displaying your content in a visual manner rather than just simply placing words on a screen.
Animation vs. Static
Without extensive knowledge of presentation software, it can be overwhelming to dive into animation features. But templates can make it easier by creating an extremely user-friendly interface to bring animation to your presentation without a lot of fuss. Keep in mind: not all content lends itself well to animation, so a more static template might make more sense for some situations.
Ethos3 Opinion: When used correctly, animation is a great resource to bring your presentation to life. However, when used incorrectly, animation can become a distraction to your design. Be sure to use this feature sparingly to ensure the focus stays on you and your message.
Choosing between these options hinges largely on two key factors: the audience and the presenter. The sole function of a presentation design is to support the presenter in communicating a message to the audience. If a design fails to support a presenter, then it is ultimately counterproductive to the presentation’s purpose, no matter how beautiful it may be. When selecting your template, begin with the end in mind. Templates are not one-size-fits-all. If one doesn’t work, try something new until you find the option that will not only be easy to use but will also speak to your audience.
Unsure of where to start on your presentation design? Let the team at Ethos3 help. Contact us today for more information on how we can take your presentation to the next level.
