Color is far more important than many presenters think. For those presentations without the chains of brand guidelines – and even for those that are bound by them – the color palette you choose has the power to convey vastly different messages and impact audiences in varying ways. On the first episode of the Presentation Scientists, hosts Scott Schwertly and Gabby Reed break down the science of color and how to utilize the following 3 tools in your presentations:

  1. Respect the wheel
  2. 60/30/10 rule
  3. 2-3 colors


Go forth with your newfound knowledge and tackle your color scheme with pride!

Episode Resources:

PowerPoint Template Color Palette 101

The Scientific Use of Color in Presentation Design

The 4 C’s of a Good Presentation

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We would love to hear from you about the show! If you have a topic you would like us to explore concerning the science behind any and every presentation component, you can connect with us via email.

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Thanks so much! And stay tuned for the next episode of the Presentation Scientists!

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