Q&A with Flowvella Founder and CEO

It is no secret: we are fans of Flowvella, the paradigm-shifting software that empowers presenters to create, share, and track interactive presentations. Earlier in the year we made a short video demonstrating 5 great Flowvella features.

It is important to note however that Flowvella has many great features, far exceeding the five in our demo. In fact, the Flowvella team recently added some exciting new features that dramatically enhance the already sophisticated software.

flowvella appWith Flowvella announcing some impressive new features, we decided to check in with Flowvella founder and CEO Brent Brookler for a quick Q&A about his journey with Flowvella. After you read the Q&A with Brent, head on over to Flowvella to check out the software and new features. I promise you will not be disappointed.

Q&A with Brent Brookler:

1. Can you tell me how Flowvella started? 

Our team and I had been building mobile apps for several clients like CBS News and Beyonce. We built 60 Minutes, 48 Hours, CNET News and several other iPad, iPhone and Android apps for big brands. We specialized in building content driven, interactive, apps and wanted to bring this technology to anyone. We realized that we were building a better, more engaging way to present ideas, products and stories.

2. What were some of the challenges you encountered when starting Flowvella, and how did you overcome those obstacles?

We built FlowVella while we had existing clients and customers but we believed the vision for FlowVella was bigger. We decided to take the risk of building a new business and focus on the larger opportunity. We needed to raise money and build the best possible product. We built the plan, and began to execute and now we have hundreds of thousands of users and growing.

3. What have been some of your greatest successes with Flowvella, and how did you reach those successes? 

Every day we receive emails or read reviews praising our work. We have built a growing following with almost no marketing budget or advertising. We recently secured our third deal for FlowVella presentations as iPad based kiosks in museums. We haven’t announced this latest deal yet, but it is with the biggest museum brand in the US and the content is out of this world. We just launched this iPad app building product a few months ago, and we know there is huge potential with it. Just think, FlowVella is museum quality software.

4. What is on the horizon for Flowvella? 

We are planning on bringing FlowVella to more platforms and operating systems while continuing to refine and improve existing features and add new features. We listen closely to our users and we know what we need to build to go to the next level.

5. What are your top 3 presentation tips?

“Less is more.” Try to be succinct with words and images and shapes on every slide. White space is beautiful and brings balance.

“Be prepared.” It’s the Scout Motto and it should be words to live by for anyone giving a presentation. When I am giving a presentation, I bring every cable, power cord and more. We built FlowVella in a way that you don’t need wifi or an internet connection, it works offline, it’s prepared.

“Practice a lot.” It may seem obvious, but you should practice your presentation extensively if you want to have the best performance. I recently gave a 3 minute update/pitch. I prepared for hours and hand wrote the script. It was one of my best performances and I won over several new investors with that 3 minute pitch.

6. Who is a presenter you admire, and why?

Steve Jobs was an amazing presenter. He was a master. He controlled the room, the pace, the presentation. He used the presentation as a guide, but his presence, his voice, his intent captured the audience and was the stage to launch some of the biggest products of our lifetime. His legacy continues on in the theatrics of each Apple launch and is emulated, but not as successfully by many other companies.

For more information, read the Ethos3 post Flowvella Demo: 5 Features of the Presentation Software.


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