It is time to get real. In 2015, successful marketers and presenters will keep their heads out of the cloud, and focus their attention on making authentic connections with other people.
To keep it real, aim to warm hearts, develop meaningful interactions, and bring people together for memorable moments with every presentation you deliver, or other content piece you create.
Here are 2 tips to help you be more human in a digital world:
1. Gather ’round the fireplace.
Around the SlideShare hearth, storytellers and sages gather to share tales and wisdom with curious listeners. I know that may be a poetic vision of the online platform, but to keep it real we all need to treat SlideShare like a fireplace around which our family, friends, and colleagues engage in authentic conversations.
In 2015, it will be easier than ever to be more human on Slideshare. Starting in January, SlideShare members will have the opportunity to participate in discussions on pre-selected hot topics. The topics for the discussions are organized in the calendar below. To join the conversation, upload a presentation, infographic, eBook, or video that relates to one of the hot topics of the month.
Remember to act as if you are truly sitting around a fireplace. Don’t tell a story and then hightail it for the metaphorical front door. Listen to others. Compliment people. Ask questions. Share insights. Have fun.
Download 2015 Upload Campaigns calendar here.
Stay up-to-date with all Upload Campaigns here.
2. Be more than an avatar.
Keep it real by being more than a profile picture. Deliver presentations to live audiences, host webinars, and invite clients and partners to your office for face-to-face meetings. Yes, face-to-face meetings still matter. In fact, a survey by e-mail marketer Constant Contact revealed that 48 percent of its respondents believe that a meeting is the most effective driver of business (topping websites and e-mail marketing), according to 3 Benefits of Meeting Face to Face, an article by Katherine Duncan. Learn the secrets to successful meetings here.
For web-based meetings, try Fuze, a great solution for keeping it real when face-to-face is not an option. Fuze allows up to 12 HD video conference streams and up to 250 audio participants. Learn more here.
Mix it up in the real world by attending conferences. Conferences are a great way to form new alliances and sharpen your professional skills.
Consider these conferences:
3 Digital Marketing Conferences To Attend in 2015
Speak At These Conferences in 2015
Get excited about conferences by watching the video below: Highlights from 2013 Adobe Summit: The Digital Marketing Conference.
Conclusion: Stand out from the crowd. Be more human in 2015.
