Comments on: Experience Presenting: 3XPERIENCE http://www.ethos3.com/2009/10/experience-presenting-3xperience/ Thu, 25 Feb 2010 01:36:55 -0800 http://wordpress.org/?v=2.8.4 hourly 1 By: Michael Schwartz http://www.ethos3.com/2009/10/experience-presenting-3xperience/comment-page-1/#comment-1512 Michael Schwartz Tue, 03 Nov 2009 20:03:34 +0000 http://www.ethos3.com/?p=1984#comment-1512 The 3experience approach absolutely works. I used the technique recently with good results. Here’s how it played out: The client: The CEO of a high-end home furnishings company based in Atlanta. The presentation: The CEO was going to deliver a key presentation at a trade show to an important group of sales representatives who sell his company’s products, along with many others. The objectives: Distinguish his company and its products from others; highlight the health of his 20-year-old company in tough economic times; and excite them about the introduction of nearly 150 new products at a time when others are retrenching. Engagement: We developed a ‘mystery number’ quiz in which the CEO gave out $20 bills to sales reps who guessed the number of new products in each home furnishings line. The three points: Strong, Serious, Strategic Michael Schwartz President Business Power ‘Where Business Power Comes From Story Power’ www.bizpowerpro.com The 3experience approach absolutely works. I used the technique recently with good results. Here’s how it played out:

The client: The CEO of a high-end home furnishings company based in Atlanta.

The presentation: The CEO was going to deliver a key presentation at a trade show to an important group of sales representatives who sell his company’s products, along with many others.

The objectives: Distinguish his company and its products from others; highlight the health of his 20-year-old company in tough economic times; and excite them about the introduction of nearly 150 new products at a time when others are retrenching.

Engagement: We developed a ‘mystery number’ quiz in which the CEO gave out $20 bills to sales reps who guessed the number of new products in each home furnishings line.

The three points: Strong, Serious, Strategic

Michael Schwartz
President
Business Power
‘Where Business Power Comes From Story Power’
http://www.bizpowerpro.com

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